Chapter I the world‘s home appliance chain analysis of industry development
Section I the form of home appliance chain analysis of industry development
. Direct Chain
. Franchise chain
. Freedom of Chain
. Co-operation chain
Section II foreign home appliance chain analysis of industry development
. Abroad into China‘s home appliance home appliance chain store situation
. The United States home appliance chain analysis of industry development
. The British home appliance chain analysis of industry development
. Japanese home appliance chain analysis of industry development
Chapter II the development of the Chinese home appliance chain industry analysis
Section I 2008 appliance chain industry in China Development Review
. In 2008 the Chinese home appliance chain industry status
. In 2008 the pattern of China‘s household electrical appliance chain store analysis
. In 2008 to promote the development of home appliance chain causes
. Huang Guangyu in 2008 after the development of home appliance chain
. The end of the year 2008 analysis of household electrical appliance chain industry
Section II 2009, China‘s home appliance chain analysis of industry development
. Home appliances chain in 2009 is expected to see the outcome of competition
. In 2009 the pattern of the Chinese home appliance chain industry forecast changes
Section III Chinese home appliance chain industry problems
. Home appliance chain hollow state
. Homogenization appliance chain competition
. The lack of home appliance chain industry
. Home appliance chain industry standard missing
. Appliance chains lack of long-term strategic planning
Section IV the future development of China‘s household electrical appliance chain industry trends
. Difference operation to become the only way
. Turn a single shop efficiency
. To find a major market growth
. Emphasis on "function and value"
. Chains competitive upgrade
. Continued industry consolidation
Chinese home appliance chain Chapter III Analysis of the operation of the market
Section I 2008-2009, China‘s home appliance chain Market
. High-end electrical appliances chain market as a new selling point
. Appliance chain diversification test water
. Appliance chain operating characteristics of the five giant market and strategic dialysis
Section II 2008-2009, China‘s home appliance market chain analysis of 23
. Home appliances at all levels of market liquidity analysis of the relationship between form and manufacturers
. Appliance chain 23 to expand the market difficulties encountered
. 23 home appliances chain market expansion strategy
. Home appliance chain, and the significance of experiential marketing practices
. Home appliance chain stores and the meaning of New Year‘s Marketing Strategy
Chinese home appliance chain of Section III the problem of market analysis and strategy
Part II the main Form and regional market analysis
Chapter IV major Chinese home appliance chain Format Development Analysis
Section I flagship store
. Home appliances in 2009 the development of flagship stores
. China‘s household electrical appliance store features
. Appliance manufacturers flagship store opening on the impact of
. Appliance store the correct positioning and development direction
Section II 3C shop
. In 2009 the development of home appliance chain store situation 3C
. 3C model into a major home appliance chain profit growth
. The field of home appliance chain to expand the advantages of 3C
. 3C model so that business and home appliance chain PC business a win-win situation
. Appliance chain 3C business impact of IT industry
. The future development of China 3C stores Forecast
Chapter V The main areas of home appliance chain market analysis
Section I Beijing
. 2008 Beijing home appliances chain in the development of the market
. Beijing in 2008 the development of home appliance chain store analysis
. Appliance chain enterprises in 2009 to enter the Beijing market, the strategic significance of
. Appliance giant chain strategy in Beijing comparison site
Section II Shanghai
. Shanghai in 2007 to recall home appliance chain market development
. Shanghai in 2008 the development of home appliance chain market
. Shanghai in 2008 competition in the market chain analysis of household electrical appliances
. Shanghai home appliance chain store layout analysis
. Shanghai in 2009 the development of home appliance chain market
Shenzhen Section III
. Home appliances chain in Shenzhen in 2007 to recall the development of the market
. Home appliances chain in Shenzhen in 2008 the development of the market situation
. In 2008 the Shenzhen market chain analysis of household electrical appliances
. Home appliances and home appliances chain in Shenzhen to the impact of retail
. Home appliances chain in 2009 in Shenzhen market developments
Section IV Nanjing
. Nanjing, home appliance chain in 2007 to recall the development of the market
. Nanjing in 2008 the development of home appliance chain market
. Nanjing in 2008 competition in the market chain analysis of household electrical appliances
. Nanjing appliance chain enterprises the implementation of a membership
Section V Chengdu
. Chengdu, home appliance chain in 2007 to recall the development of the market
. Chengdu, in 2008 the development of home appliance chain market
. Chengdu in 2008 competition in the market chain analysis of household electrical appliances
. Chengdu, in 2008 the development of home appliance chain store analysis
. Chengdu, in 2009 the development of home appliance chain market
Part III the development of related industries
China Chain Store & Franchise Chapter VI the development of the industry
Section I Current Situation of China‘s chain analysis of industry
. 2008-2009 retail sales of consumer goods in China Analysis
. China‘s chain industry in the transformation of the strong development of
. Giant chain store sales of single-Overview
. My chain talent gap will be further expanded
. In 2010 the development of China‘s chain also forecast
Section II chain management and e-commerce
. Analysis of e-commerce market in China
. E-commerce and chain combination of the road
. Chain integration and e-commerce means
. Chain logistics challenges of e-commerce solution
Section III the chain of China‘s rural development
. The rural characteristics of chain
. Of Chain Drug Stores beginning of the occupation of the rural market
. Agricultural logistics chain contains enormous business opportunities
. Franchise chain operating in the rural areas should pay attention to the issue of market
. Rural retail chain of measures to achieve
Section IV chain operations of our main problems
. My chain analysis of the main problems
. My chain defects in the development of
. Restrict the development of China‘s chain of factors
. Chinese enterprises to implement a chain of six confused
. On the development of chain operation in China Thoughts
Section V to promote the development of chain operation in China Countermeasures
. Chain of supply chain management model
. China‘s development strategy in chain
. Accelerate the development of the principle of chain operation in China
. Select the operating mode of a chain of three standard
. China‘s franchise business strategy development
. Chain operator in China‘s "Offside" Countermeasures
Chapter VII the development of China‘s household electrical appliance industry analysis
Section I 2009, China‘s household electrical appliance manufacturing industry operation
. The production of growth
. Sales growth
. Enterprises operating
Section II 2008-2009, China‘s home appliance market analysis
. In 2008 the overall development of China‘s household electrical appliance industry overview
. Netizens 2008 survey of household electrical appliances concern analysis
. China‘s household electrical appliance market in 2008 to investigate the situation of the brand
. China‘s household electrical appliance industry in 2008 the main achievements of
. In 2008 the brand of Chinese household electrical appliance manufacturing process of the international situation
. In 2008 the slowdown in exports of home appliances home appliance giant impact at home and abroad
. Qun of China‘s three major home electrical appliance industry, the development of dialysis
. In 2009 the development of China‘s household electrical appliance industry forecast
. In 2009 the growth of urban demand for household appliances Forecast
Section III 2009 competition, China‘s household electrical appliance industry analysis
. Channels appliance industry in 2009 competition
. In 2009 the countryside home appliances brand competition
. In 2009 competition in home appliance service
. Drum washing machine market in 2009 competitive analysis
. In 2009 outside the Chinese home appliance brand in the brand competition
. China‘s household electrical appliance industry in 2009 forecast competition
Section IV appliance service the marketing chain innovation
. Home appliance chain enterprises need innovative marketing services
. Home appliances business services marketing chain the current situation and problems
. Home appliance chain of service marketing of innovative approaches
Section V appliance chain profitable business reform
. Appliance chain operators face challenges traditional profit model
. Profitable change the direction of
. Profitable after the change of the meaning of
. The measures to improve profitability
Part IV the industry and enterprise competitiveness
Chapter VIII chain of Chinese home appliances market competition analysis
Section I 2008, China‘s household electrical appliance manufacturing industry and home appliance chain of competitive analysis
. Home appliances from major brand home appliances chain industry gradually
. Appliance stores and appliance chain game
. TCL chain to enter the home appliances market
. Changhong to create "music at home easy" to enter the home appliances market chain
Section II competition in the Chinese home appliance chain industry problems and strategies
. Appliance chain to upgrade the importance of competition and strategy
. China‘s home appliance chain industry is moving toward competition in-depth
. Suning appliance shop to improve the quality of single measures
. Home appliance chain of the primary advantages of competitive analysis
. The trend of competition in home appliance chain
Section III 2009-2010, China‘s home appliance chain competition trend analysis
Chapter IX domestic home appliance chain industry M & A Case Study
Section I M & A Five-Star Best Buy
. Five-Star Best Buy of the reasons for M & A
. M & A to the rapid development of five-star opportunity
. Five-Star Best Buy to implement dual-brand strategy
. Five-Star Best Buy acquisition of Chinese home appliance chain industry
. Best Buy China‘s development proposals
Section II the United States acquired the country easy to good home
. In a good home easier to sell building materials cause
. State of the United States and easy to acquire a good reason for home
Section III combined GOME Wing-lok
. State of the United States and the merger process Wing-lok
. State of the United States and the impact of the merger analysis Wing-lok
. State of the United States incident to the acquisition of Yongle development of the home appliances industry
. State of the United States and Wing-lok after the merger of the issues to be resolved
. State of the United States and eight new business strategy
Section IV countries hosting large and medium-sized U.S.
. State of the United States and the reasons for the rapid acquisition of large and medium-sized
. State of the United States and entrusted to the significance of large and medium-sized third-party custodian
. State of the United States and the acquisition of large and medium-sized analysis of the impact of Suning
. State of the United States hosted the advantages and the prospect of large and medium-sized
Chapter X the world‘s leading home appliance chain analysis
Best Buy Section I
. Enterprise Overview
. 2008-2009 financial analysis
. 2008-2009 operating conditions
. The operation of the forecast in 2009
. In 2009 the development strategy
Section II Circuit City
. Enterprise Overview
. 2008-2009 financial analysis
. 2008-2009 operating conditions
. 2008-2009 sales
. In 2009 the development strategy
Section III Japanese island of electrical
. Enterprise Overview
. 2008-2009 financial analysis
. 2008-2009 operating conditions
. In 2009 the development strategy
Section IV of Japan Yamada Motor
. Enterprise Overview
. 2008-2009 financial analysis
. 2008-2009 operating conditions
. 2008-2009 sales
. In 2009 the development strategy
Chapter XI China‘s major home appliance chain analysis
Section I State of the United States
. Enterprise Overview
. Enterprise‘s core competitiveness
. 2008-2009 financial analysis
. 2008-2009 operating conditions
. Development planning in 2009
Section II Suning
. Enterprise Overview
. Enterprise‘s core competitiveness
. 2008-2009 financial analysis
. 2008-2009 operating conditions
. Development planning in 2009
Five-Star Section III
. Enterprise Overview
. Enterprise‘s core competitiveness
. Financial Analysis in 2008
. Operating conditions in 2008
. Development planning in 2009
Section IV triple
. Enterprise Overview
. Enterprise‘s core competitiveness
. 2008-2009 financial analysis
. 2008-2009 operating conditions
. Development planning in 2009
Section V paraelectric
. Enterprise Overview
. Enterprise‘s core competitiveness
. HOLLYCRM call center used to build the core competitiveness paraelectric
. Paraelectric linked the development of information technology
Part V industry trends and strategies
Chapter XII industry environment for the development of home appliance chain analysis
Section I Economic Development Environmental Analysis
. In 2009 the development of China‘s macro-economic analysis
. In 2009 for its impact on domestic economic environment
. In 2009 for its impact on the domestic investment environment
Section II Analysis of Policy Environment
. In 2009 the policy environment in home appliance chain analysis
. In 2009 to its impact on the domestic macro-policy
. In 2009 the impact of industry on its industrial policy
Section III the environment and social development
. The domestic development of the social environment
. In 2008 the development of analysis of the social environment
. China‘s social development in 2008 of the major contradictions and challenges facing
. "Eleventh Five-Year" period analysis of China‘s economic and social environment
. The social environment impact analysis for the industry
Section IV the impact of related industries
. Commercial real estate market analysis of its impact
. Electronic products analysis of the development of sales channels
. Other sales channels to the industry impact analysis
Chapter XIII appliance chain industry trends and strategies
Section I 2009, China‘s social development prospects and Suggestions
. To increase capital investment to ensure that the socio-economic development
. Adjustment of the income distribution pattern of stimulation and expansion of domestic demand
. Get rid of the dual structure of urban and rural social development has entered a new stage
. To promote social reform to improve people‘s livelihood
. A positive solution to the problem of employment
. And give full play to the capacity of grass-roots government‘s public service
. Innovative community building and social management
Section II Development Trend of China‘s household electrical appliance industry analysis
. "Eleventh Five-Year" home appliances and industrial development objectives
. The global context of the development of China‘s household electrical appliance market trends
. In 2009 a new business of Chinese household electrical appliance industry trends
. In 2009 the prospects for the domestic home appliances market analysis
. In 2010 the situation of China‘s household electrical appliance exports forecast
. In 2010 the world‘s white goods market growth
. China‘s household electrical appliances in 2010 marking the situation of energy efficiency
. 2008-2015, China‘s small household appliance market trend forecast competing
Section III Chinese home appliance chain industry trend analysis
. 2009-2012, China‘s home appliance market chain analysis
. 2009-2012 home appliances chain in the development of trend analysis
. 2009-2012, China‘s home appliance chain of industrial development opportunities and strategic analysis
. The future of the Chinese home appliance chain market trends
Section IV appliance chain analysis of the internationalization strategy
. Internationalized timing
. The international location of choice
. International market entry mode
. Internationalize the preparatory phase should be noted that the issue of
Chapter XIV the Chinese home appliance chain industry analysis of the investment strategy
Section I 2009 year "appliances to the countryside," Analysis of investment opportunities
. In 2009 "appliances to the countryside" policy adjustments
. In 2009 "appliances to the countryside" expansion of
. In 2009 "appliances to the countryside," the situation of the development process
. In 2009 "appliances to the countryside," Analysis of the investment strategy
Section II China‘s home appliance chain industry investment environment and risk analysis
. Macroeconomic fluctuations in risk and control
. Appliance chain analysis of the investment policy
. Appliance chain analysis of the investment environment
. The risk of home electrical appliance industry, and control of supply and demand
Section III expansion appliance chain business risks and precautions
. To repay debts and to guard against the risk of
. Volatile financial data and to guard against the risk of
. Stock and to guard against the risk of impairment
. The future development of the risk of a shortage of funds and to prevent